why intent data is important in healthcare

Why Is Intent Data Is Important In Healthcare?

If you are a Telehealth Marketer, your access to real-time customer information is key as this ensures you target the right customers at the right time. In this video, I review why ABM intent data is important in healthcare ABM

Video Insight: 2 Cases of Intent Data Use

The video provides valuable insight into how Intent data is important for both Telehealth organizations and Enterprise Software-based companies.

Lessons: Importance of Customer Information In Healthcare

To ensure that you have a better understanding of ABM healthcare B2B marketing, this video provides the following lessons:

  • The 2 main instances of ABM intent data use in healthcare
  • The reason why customer intelligence is important in healthcare
  • How  Telehealth companies use Intent Data  for enhanced SDR efficiency

Other Relevant Links

  1. What is Company Surge Data?
  2. Integrating Intent Data With HubSpot
  3. The Future of Intent Data
  4. My Obsession With ABM
Adam Turinas

Adam Turinas is a long-time technology marketing leader and entrepreneur. He is the co-author of the Total Customer Growth book and founder of Total Customer Growth LLC. Adam spent two decades marketing for Dell, IBM, Bank of America, and dozens of other major marketers. In 2012 he founded, grew, and eventually sold a healthcare technology software business and then created healthlaunchpad, a leading healthtech marketing firm that teaches clients how to use ABM.